black + google = blackle

search now has a super cool page from, who else...google.
go to blackle for a new search experience (visually only).

and the logic is here.
this is one thing which is brilliant and not at the same time.

in sivaji-the boss, rajini becomes fair when the heroine says his black colour is a mismatch. and he goes "oru koodai sunlight, oru koodai moonlight, idhudhane yen white" (one basket of sunlight and one basket of moonlight equals my white).
while the mathematics is suspect, the concept is colour transformation and the song is one rocking hip hop number.

and google goes the other way from white to black. just as rocking :-)

summa athirathu illa.
more later on this !!